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硅谷留美博士企业家协会
中国企业领导才能培训系列
  Leadership Training for China Small Businesses
mercy (5723 bytes)

第三专题:
软件企业经营与项目管理
Series III  Sofware Business Operationa & Project Management  


软件企业经营与项目管理

  • 总软件师, 经理和工程师的素质, quality of chiech architect, managers, and sofware enginners
  • 市场的定向和产品的定位, business position in the market and product definition
  • 用户介面定义, definition of graphic user interface (GUI)
  • 项目管理, project management for software managers
  • 软件产品的结构设计 architecutre design
    • 模块化, modular
    • 可重用性, reusable
    • 兼容性, (backfowrd) compatible
    • 申缩性, scalable
    • 共用性 inter-operatable
  • 产品开发的3:4:3, product development: design (30%), coding (40%), tesing (30%)
  • 软件质量保证体系SQA,
  • 版本升级, version upgrade
  • 市场战略 (OEM, 零售, 捆梆销售, 网上销售, ASP,软件赁租与承包服务), sales strategy
  • 国际化与本地化, globalization and localization
  • 软件使用说明书, users manuals
  • 印度和爱尔兰的软件出口途径, software export business of India and Ireland
  • . others

Pontential Pool of Teachers:

Mr. Yang Zhang, Co-founder of Hometown Silicon, Inc. Santa Clara
"Management of engineering project development - how to strike the balance"
1. Outline
2. Marketing - art, not science
3. R & D - science, not art
4. Market-driven R & D
5. Market-driving R & D
6. The art of balance
7. The science of management
8. Summary


 


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